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Sanya Ladies Open joins hands with STDC to promote Sanya tourism

Updated: 2017-11-20 10:11:50

The Sanya Tourism Development Commission is carrying out a new international marketing strategy that includes using social media channels as well as international events to promote Sanya tourism to the world.


On November 14th, a tour group of female golfers headed to Yalong Bay Tropical Paradise Forest Park to discover and experience the charm of the tropical seaside resort city. The tour group consisted of golfers from the U.S., Russia, Spain, Morocco, Austria and Sweden who are in Sanya to compete in the Ladies European Tour Sanya Ladies Open 2017.


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Highlights of the tour included a visit to Bird Nest Resort, a luxury mountain villa in the park; Paradise Square, where they were treated with spectacular views of the city and beaches; and the Rope Suspension Bridge, where they marveled at the grandeur of nature and the beauty of the forest. The more adventurous members of the tour group also tried a zip-line that allowed them to glide from tree to tree over the rainforest canopy.


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Members of the group were amazed by the beautiful tropical scenery in Sanya, and shared their moments on their personal social media accounts such as Facebook, Twitter, and Instagram to tell their families, friends, followers how Sanya exactly looks like, and help to promote Sanya tourism as well.


Sanya has been working to promote itself in international markets as an international tropical seaside tourist destination. This tour was a major part of their annual overseas social media marketing campaign. The Sanya tourism authority believes that, with continuous use of new media marketing and international events, the Sanya tourism market will continue to grow bigger and better.



Sanya Tourism Development Commission thanks for the efforts of Yalong Bay Golf Club and the golfers from Sanya Ladies Open 2017 to promote the beautiful city and the amazing tourism resources it has to offer.


Sanya Ladies Open 2017

The Sanya Ladies Open will be held at Yalong Bay Golf Club for the eighth year from November November 17th-19th and has attracted 126 top female players from 28 countries and regions all over the world.