Sanya flies direct to Kwangju, promotes tourism in South Korea
A Sanya tourism promotional campaign event was held in Kwangju, South Korea, on November 28th, 2019. The event was jointly hosted by the Sanya Tourism, Culture, Radio, Television and Sports Bureau and the Sanya LIDE International Travel Agency.
Direct flights between Sanya and Kwangju began operations starting from November 9th, 2019. The recent promotional event was aimed at helping to further develop the South Korean market and stabilizing flight occupancy rates on the Sanya-Kwangju air route.
More than 150 guests from tourism-related industries and media organizations in Kwangju attended the event. During the event, several of Sanya’s tourism offerings were promoted, including the city’s tropical coastal tourism resources, traditional ethnic culture, a tailor-made filial piety culture tour, and high-end individual travel products.
A representative delegate from the Sanya tourism promotion center spoke at the event, and commented that Hainan is currently working to advance the city’s development as a pilot international free trade zone (port), including by creating a number of preferential policies aimed at promoting tourism, attracting investment, and bringing more talented individuals to the city. The Sanya Tourism (South Korea) Promotion Center is also under development, and will be put into service in the near future. Upon its completion, the center will work to promote the overall quality and services of the Sanya tourism industry, striving to provide a convenient and comfortable tourism experience for tourists from a range of countries, including South Korea.
Founded on October 29th, 2019, the Sanya LIDE International Travel Agency is a joint venture established by Hainan Gaoli Holiday International Travel Service and MODETOUR International, Inc. The agency is the first Sino-South Korean joint venture travel agency and the second Sino-foreign joint venture travel agency in Hainan Province.
Mr. Zheng Yizhi, General Manager of the Sanya LIDE International Travel Agency, attended the promotional conference. He commented that as the first Sino-South Korean joint venture travel agency in Sanya, the Sanya LIDE International Travel Agency will serve as a bridge for tourism exchange and cooperation between Sanya and South Korea, aiding Sanya in promoting tourism and facilitating business investment and talent recruitment, with the aim of helping Hainan develop into a free trade zone (port).
South Korea is Sanya’s second-largest inbound tourism market. Sanya currently operates four air routes providing connections between Sanya and the South Korean cities of Seoul, Busan, Muan, and Kwangju.